AI work can require extensive review
PA Consulting · PA Consulting · 9 Nov 2026
Source finding
37 percent report that reviewing and refining AI work takes as long as producing it themselves.
Our interpretation
Creation time alone cannot establish value.
Method and evidence
2,000 UK employees; additionally 20 diary participants and 13 interviews. Mostly collected in the first half of 2026. Descriptive self-report.
Limitations and interests
No timed work or causality established. Sampling and weighting insufficiently explained. PA sells transformation consulting. AI personas were research aids, not respondents.
What businesses can do
For specific tasks, measure total time to an approved result, including review and revision. Compare with the same task without AI.
Where to start
Page 8: review effort. Page 31: method. Release dated 9 November 2026.