Small firms also use AI for financial planning
Goldman Sachs Executive Office, Babson College · Goldman Sachs / Babson College · 22 Oct 2026
Source finding
Among AI-using program alumni, 18% report full integration into core operations, 50% use in some areas and 32% experimentation.
Our interpretation
Assess habitual use and operational integration separately.
Method and evidence
Babson survey, 10–24 August 2026: 2,473 responses, including 356 partial; 16.5% response rate.
Limits and interests
Self-report from selected US program alumni, not a representative small-business rate or proof of value. Goldman Sachs promotes its program. Exact AI-user subgroup size not stated.
What businesses can do
Define data, responsibility and result checks for one important workflow.
Where to start
Original report (PDF): printed page 7 on integration and page 24 on methods. Article date 22 October; report dated only to October.
Record clarification · 24 October 2026
Original PDF now accessible. Its 42% finance/planning figure concerns AI users, not all respondents. The earlier article summary used an imprecise denominator.
Related evidence
AI in everyday work